It’s not easy to decide which is the best fragrance for women. Magazines writing articles on the topic are usually content to simply reprint the list of the world’s bestselling perfumes. These bestsellers are fragrances from leading brands, which often sell millions of units around the world. But when it comes to finding out which is the best perfume, we usually look for advice.
” Best fragrance for women ” or the search for the perfect perfume
After all, how do you sort through all of the new product launches that hit perfume stores each year? Perfume offerings are increasingly concentrated, so that when a perfume is successful, the leading brands will develop 3, 4, or 5 variations (also called “flankers” in perfumery jargon) to ensure they appeal to as many people as possible.
The search for the best women’s perfume is actually a search for advice on how to find the very best. And to avoid making a mistake, we look to experts and enthusiasts for guidance. After all, not many people really know what they’re looking for. Or they just don’t have the time to spend hours researching the subject!
Choosing your perfume: when poor taste is impossible
If there is one area where there is no such thing as poor taste, it is in the choice of a perfume. No one has the authority to tell you that this or that perfume is more “chic” or “hillbilly”. Smell is a deeply instinctive, animalistic sense that transcends aesthetic and fashion standards. Your perfume should be a smell that makes you feel good, one with which you can identify.
So what’s the best fragrance for women? The answer that we give everyone is: check its quality first. A perfume’s quality depends on several criteria. Firstly, its duration, which is unfortunately difficult to evaluate without wearing the perfume! It is often assumed that the concentration of a perfume determines its potency. But this isn’t entirely true! A concentrated perfume is certainly more potent than an eau de cologne, for instance. However, a fairly mild perfume, if it is composed well and made from quality ingredients, can and should last all day long!
Secondly, it is important to check the ingredient list of the perfume you are interested in. Apps like Yuka, for example, allow you to verify the safeness of the cosmetic formulations you are using. Moreover, the European Union now provides a strict framework for companies to ban toxic or hazardous substances. It should be noted that European legislation generally provides us with greater protection than anywhere in the world, and that it strictly prohibits the practice of animal testing.
The freedom to choose the best perfume by yourself
At Sillages Paris, we aim to free people from the marketing burden imposed on them by advertisers. Perfume has been an art since the dawn of time, and it deserves to be chosen without being influenced by a big-budget ad or a famous brand. That’s why we think you should start the search for your perfect fragrance with the ingredients you love.
We’re trying to give everyone the chance to create their own signature perfume, with the help of a Grand Perfumer! Composing your Sillage on your smartphone (or your computer) is like having one of our Supernez Perfumers by your side. Instead of recommending a perfume that portrays you as the archetypal “sexy girl boss who’s going to conquer the world,” we try to find out what scents move you. We do this either by identifying your favourite ingredients, or by finding out which perfumes you already like and then making our recommendations based on them.
In the end, the best fragrance for women will be the best perfume for YOU. The one that, as soon as you spray it on, will cause you to sigh contentedly. It’s like love at first sight now that you’re home!
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